Alexa.com merupakan website yang memberikan ranking kepada website-website yang ada di alam maya ini. Alexa memberi ranking kepada blog berdasarkan bilangan pelawat ke blog anda. Ini pemahaman secara general.
Persoalan : Saya mula hairan dan tertanya-tanya apabila ranking blog saya berada di bawah berbanding blog yang pelawatnya kurang dari blog saya.
Jawapannya : Cara alexa mengumpul data pelawat ke blog anda adalah berdasarkan browser pelawat yang di install dengan alexa toolbar.
Mari kita lihat Definasi Alexa itu sendiri :
The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach). As a first step, Alexa computes the reach and number of page views for all sites on the Web on a daily basis.
The main Alexa traffic rank is based on the geometric mean of these two quantities averaged over time (so that the rank of a site reflects both the number of users who visit that site as well as the number of pages on the site viewed by those users)
Cara Nak Tingkatkan Ranking Alexa Blog/Website Anda :
1. Anda install alexa toolbar pada browser anda. Download Disini
2. Jadikan website/blog anda sebagai Home Page pada browser yang diinstall dengan alexa toolbar. Lebih bagus jika anda mengusaha cyber cafe dan setkan website anda sebagai Home Page pada setiap pc.
3. Masukan Alexa Widget ke website anda. Ada webmaster-webmaster berpendapat, widget ini juga membantu dalam alexa menentukan jumlah pelawat ke blog anda walaupun browser pelawat tidak diinstall dengan alexa toolbar. Mungkin dikira apabila pelawat klik pada widget tersebut.
Pada kebiasaannya, website yang berkaitan dengan blogging dan webmaster ini akan dirank jauh lebih baik. Ini kerana target pelawat website – website ini adalah webmaster atau blogger. Jadi ranking alexa mereka berada lebih baik kerana kebiasaanya webmaster akan menggunakan alexa toolbar ini di browser mereka.
Persoalan saya sebelum ini terjawab!!!
Sambungan cara nak tingkatkan ranking alexa :
4. Cari blog-blog yang bercerita perkara berkaitan dengan blogging kemudian komen.
5. Masuk webmaster forum masukan link blog anda di ruang signature dan kemudian buat posting.
6. Sewa ruangan iklan di website berkaitan dengan webmaster (mungkin berbaloi)
Apa Kepentingan Rank Di Alexa.com ?
Pada kebiasaanya, pengiklan melihat alexa rank ini sebagai kayu pengukur untuk beriklan dia blog anda atau menentukan bayaran yang bakal anda perolehi.
Untuk pengiklanan di blog bahasa Inggeris, Review Me dan Sponsored Reviews mengunakan alexa rank ini untuk menentukan bayaran.
Untuk blog bahasa melayu, mungkin juga secara kasarnya pengiklan melihat alexa rank tinggi maka pelawatnya adalah tinggi.
Kesimpulan :
Sebelum ini ranking blog saya menurun selepas saya buang widget alexa walaupun sebenarnya jumlah pelawat di blog semakin meningkat.
A lower Alexa number means a greater level of traffic, and the traffic drops off logarithmically. You can fake a good Alexa score using various techniques, but if it shows your rankings in the millions then your site likely has next to no traffic.
Alexa by itself does not mean that much, but it simply provides a rough snapshot of what is going on. It can be spammed, but if a site has a ranking in the millions then it likely has little traffic.- Aaron Wall [seobook.com]
But one bias they don’t really comment on is the selection bias: the data would be good if it truly represented a random sample of internet users, but in fact it only represents those who have installed the Alexa toolbar, and that sample is not random.
The samplees must be sophisticated enough to know how to install the toolbar, and they must have some reason to want it. It turns out that the toolbar tells you things about web sites, so it is useful to people in the SEO (Search Engine Optimization) industry, so it overrepresents those people. Peter Norvig [norvig.com]
One possible source of skewing in Alexa data is a bias toward webmaster-y sites. Alexa shows how popular web sites are, so it’s natural that webmasters install the Alexa toolbar.
Some do it just so that their normal day-to-day visits around the web (including their own site) are added to Alexa’s stats. The net effect is that webmaster-related sites are going to look more important to Alexa – Matt Cutts [mattcutts.com]
Paling penting, Install Alexa Toolbar dan masukan widget alexa ke website/blog.
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21/03/2011 at 12:55 AM
INFO YANG MENARIK!
Terima kasih di atas maklumat di atas. Basically more traffic means lower alexa rank.. so keep on posting and generating traffic to your blog. =D
06/06/2011 at 3:10 PM
nice info…
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